The IRONMAN Foundation Ambassadors are a group of triathletes who continually strive for positive change in IRONMAN race communities through service projects, fundraising initiatives, and athletic goodwill. These athletes exemplify the IRONMAN Foundation mission of service through sport and commitment to community.

The determination of an IRONMAN Athlete, along with the passion to rise above the masses and create REAL change in IRONMAN communities.

These are not your regular athletes.

They are on a mission to change the world, one community, one organization, and one service project at a time. These efforts are led by our Team Captain and the “Voice of IRONMAN,” Mike Reilly and our Rock This Town Ambassador Captain Ann Wessling. 

Anyone who has raced on TEAM IMF in the past is encouraged to apply and join our Ambassador Team. Applications open each December, and the following year is when the new team will be announced.

  • IMF Ambassador Race Kit, running singlet, tech shirt, trucker hat and visor as well as Rock This Town run gear
  • Gear from IMF Partners
  • Exclusive, pro-level discounts on team sponsor gear
  • Access to online team shared folder with schedules, info and messaging
  • Featured posts on the IRONMAN Foundation website and social channels
  • Exclusive access and social gatherings at IRONMAN events with IMF service projects
  • Opportunity for one complimentary, non-transferable 2021 race entry to one of the service project-focused events (World Championship events excluded) and additional opportunities to complimentary Rock 'n' Roll Running Series events. 
  • Serve as a brand ambassador of the IRONMAN Foundation and share the story, mission, and goodwill of the IRONMAN Foundation.
  • Pledge to raise a minimum of $2,500 to support the Community Grant Fund.
  • In 2021 we will require IMF Ambassadors to participate in at least one of our IRONMAN Foundation Signature events. 
  • Recruit two (2) TEAM IMF athletes in the 2021 season and receive one (1) additional comp entry to an IRONMAN or IRONMAN 70.3 race (World Championship events excluded).
  • Race in custom IMF Ambassador kit throughout the 2021 season (at IRONMAN and non-IRONMAN events.)
  • Follow the Ambassador Social Media Guide
  • At a minimum, post about the IRONMAN Foundation twice per month.
  • Share/retweet/repost IMF social media content.
  • Be active in the TEAM IMF and IMF Ambassador closed Facebook groups.
  • Use the IMF hashtags as outlined in the guide.
  • Based on your experience, serve as a Team IMF Mentor for one race in the 2021 season

2021 IRONMAN Foundation Service Project Schedule

  • IRONMAN World Championship, Kailua-Kona, HI 

* Service project dates and locations subject to change. 

Applications for 2022 will open in late 2021. 

The IRONMAN Foundation’s Community Fund directly benefits the race communities where events are held by providing charitable support to a variety of local nonprofit organizations.

2021 IRONMAN Foundation Ambassador Team

  • IRONMAN Team Captain, Mike Reilly – Poway, California 
  • Rock This Town Captain, Ann Wessling – Denver, Colorado
  • Pro Ambassador, Mirinda Carfrae – Boulder, Colorado
  • Pro Ambassador, Ben Hoffman – Tucson, Arizona
  • Pro Ambassador, Paula Newby-Fraser – Encinitas, California
  • Pro Ambassador, Timothy O’Donnell – Boulder, Colorado
  • Pro Ambassador, Matt Russell – Sarasota, Florida
  • Pro Ambassador, Sarah True – Hanover, New Hampshire
  • Lisa Anderson - Ventura, California (Gold Star Initiative)                
  • Sebastien Bellin – Battle Creek, Michigan
  • Ryan Benishake - Jersey City, New Jersey (IRONAID)
  • Casie Chegwidden – Jersey City, New Jersey
  • Carlos Cuellar – Hutton, Texas
  • Timothy Deer – Charleston, West Virginia (IRONAID)
  • Ben O' Donnell- Eden Prairie, Minnesota (IRONAID)
  • Mike Ergo – Petaluma, California (Gold Star Initiative)
  • Derek Fitzgerald – Doylestown, Pennsylvania
  • Alicia Golden – Quincy, Massachusetts
  • Kelsey Hoffman – Tucson, Arizona
  • Michelle Johnson – Granite Bay, California
  • Heather Kinder - Nashville, Tennessee
  • Ryan Kinder – Nashville, Tennessee
  • Arthur Leiz – Brooklyn, New York
  • Jason Massie – Johns Creek, Georgia
  • Angela Paternostro-Pfister – Newton, New Jersey
  • Brent Pease – Chamblee, Georgia (IMU)
  • Kristopher Pinnow – Winston Salem, North Carolina
  • Eric Romanov – Hewitt, Texas
  • Shannon Spake – Denver, North Carolina
  • Mark Turner – Seabrook, Texas (IMU)
  • Christine Valdes – Tampa, Florida
  • Matthew Valley – Torrey, Utah
  • Dave Wilson – San Antonio, Texas
  • Elizabeth Wood – Ambler, Pennsylvania (IRONAID)

2021 IRONMAN Foundation Ambassador Alumni Team


  • Abigail Anderson – Marblehead, Massachusetts       
  • Sam Cardona – New York, New York 
  • Erin Fitzgerald – Doylestown, Pennsylvania
  • Woodrow “Woody” Freese – Beverly, Massachusetts 
  • Robert Maar – Plainfield, Indiana 
  • Barbie Nakamura – Kailua-Kona, Hawai`i 
  • David Shand – Chesterfield, Virginia 
  • Gina Shand – Chesterfield, Virginia 
  • Bethany Smith – Costa Mesa, California 

Are you Ready to RACE FOR MORE?

More Programs

Malama Club Photo


The IRONMAN Foundation Mālama Club is an exceptional group of passionate triathletes who are committed to creating positive, tangible change in race communities and was launched in 2018 in celebration of IRONMAN’s 40th anniversary.

“Mālama” is the Hawaiian word meaning “to take care of and protect.”

These incredible individuals are ambassadors for the mission of the IRONMAN Foundation. They carry the spirit, commitment and vision for creating a better world through service and charitable giveback.


Since its inception in 1974, triathlon has been distinctive in its inclusion of female and male competitors on the same courses with the same challenges and rules. In keeping with the unique spirit of our sport, Women For Tri looks to increase female participation at all levels of triathlon.

Our mission: To identify and diminish primary barriers to entry, and mobilize triathlon advocates to encourage and engage female athletes across all distances and representing all athletic abilities.

Women For Tri embodies the heart and soul of what makes the sport so rewarding: testing your ability, overcoming challenges, and realizing the full depth of your potential in the most widely recognized test of endurance – triathlon.


Contact Us

The IRONMAN Foundation
3407 W Dr. Martin Luther King Jr. Blvd
Suite 100
Tampa FL, 33607


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