GOLD STAR INITIATIVE

Overview

The Gold Star Initiative gives veterans the chance to team up and honor Gold Star Families by carrying an American flag during the run portion of select IRONMAN and IRONMAN 70.3 events and presenting it to a local Gold Star Family at the finish line.

Tell Me MORE

The Gold Star Initiative is a program that honors the service and sacrifice of American military veterans.

Through the Gold Star Initiative, IRONMAN athletes play a part in the healing process of those families who have lost a loved one in the name of freedom.

To view the Gold Star Initiative video series, click HERE.

Gold Star Initiative Athletes

Who can join?

Currently, applications are only being accepted by United States Military Veterans.

2022 Gold Star Initiative Schedule

Athletic Brewing IRONMAN 70.3 Oceanside-4/2/2022 (Completed)
Certified Piedmontese Beef IRONMAN Tulsa- 5/22/2022 (Completed)
Sunbelt Bakery IRONMAN 70.3 Chattanooga -5/22/2022 (Completed)
IRONMAN 70.3 Eagleman-6/12/2022 (Completed)

What do I receive as a Gold Star Initiative athlete?

Opportunity to run with the American flag and present it to the Gold Star Family at the finish line, as well as holding the flag during the National Anthem and connecting with the Gold Star family before, during, and after the race.
Invitation to select IRONMAN Foundation events and service projects
Two (2) VIP passes for race day
Custom IRONMAN Foundation race kit

What do I have to do as a Gold Star Initiative athlete?

If selected, complete agreement and waivers.
Agree to fundraise $500 if you have your race entry, or $1,750/$3,500 (70.3 IRONMAN/IRONMAN) if you need a race entry.
Set up a custom fundraising page.
Hold the flag during the National Anthem on race day.
Carry the flag during the run portion of the event and present it to the Gold Star Family at the finish line.
Engage in race weekend activities, including the opportunity to connect with the Gold Star Family before, during, and after the race.

How do I apply to serve as a Gold Star Initiative athlete?

Please note that the 2022 GSI season has been completed. Stay tuned for more information regarding 2023.

Still have questions?

Contact the IRONMAN Foundation at athletesupport@ironmanfoundation.org.

Gold Star Initiative Families

Who can apply to be a Gold Star Family?

Any family who has lost a loved one in military service and is in the proximity of the selected races.

2022 Gold Star Initiative Schedule

Athletic Brewing IRONMAN 70.3 Oceanside-4/2/2022 (Completed)
Certified Piedmontese IRONMAN Tulsa-5/22/2022 (Completed)
Sunbelt Bakery IRONMAN 70.3 Chattanooga- 5/22/2022 (Completed)
IRONMAN 70.3 Eagleman (Completed)

What do I have to do as a Gold Star Family?

If selected, hold the flag with your Gold Star Initiative athlete for the National Anthem at the swim start, hand the flag off to athlete when they begin their run, and accept the flag from the Gold Star Initiative athlete on race day at the finish line.
Participate in race weekend activities. Note that not all are required, based on your comfort level.
GSI Family will receive four (4) VIP passes for race day.